CHAPTER 3: THE STATUS Quo BiAs - WHy WE REsIstT CHANGE I applaud you for wanting to improve your self-discipline; but it’s important to understand that this is not an easy task. Along your journey you are going to experience mental blockages that prevent you from moving forward. Some people give up altogether when they encounter this type of obstacle and assume that this path is only for the select few. However, when you are familiar with the psychology of self-discipline, you will find it easier to overcome such challenges, which is the main focus of this chapter. You may know exactly what you want to achieve. You have conquered your fear of failure and your self-discipline levels are improving. Unfortunately, sometimes it feels as if there is an invisible force holding you back. This is extremely frustrating and very common, so please don’t feel like you are the only one experiencing it. In this chapter, you will learn about a psychological phenomenon called the “status quo bias” and how it can attack the most selfdisciplined and determined individuals. The good news is that once you understand how it works, you can fight against it and continue pushing toward

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